In 1985, The Coca-Cola Company introduced a reformulated version of their classic Coke called New Coke. However, it faced severe backlash and quickly became one of the most infamous product failures in history. The original formula was reintroduced as Coca-Cola Classic.
Released in 2006 as a competitor to Apple's iPod, the Zune media player failed to gain significant market share and was eventually discontinued in 2011.
Despite initial hype and anticipation, Google Glass, a wearable augmented reality device, failed to resonate with consumers due to its high price, privacy concerns, and limited practical applications.
Touted as a revolutionary personal transportation device, the Segway failed to capture widespread consumer adoption. Its high price, limited use cases, and safety concerns contributed to its lack of success.
Launched in the late 1950s, the Ford Edsel was intended to be a breakthrough car model. However, due to its unconventional design, high price, and poor marketing, it became a notable commercial failure.
Introduced by PepsiCo in the 1990s, Crystal Pepsi was a clear cola beverage. Despite initial interest, it struggled to find a dedicated consumer base and was eventually discontinued.
Released in 2014, the Amazon Fire Phone aimed to compete with smartphones like the iPhone and Android devices. However, it failed to gain traction, resulting in a significant financial loss for Amazon.
Developed by Sony, Betamax was a videotape format introduced in the 1970s. It faced fierce competition from VHS and ultimately lost the format war, becoming a failed product.